MEDIA-I: MSN goes online in new Vanessa Mae promotion
<p>HONG KONG: MSN has launched a range of online events and </p><p>promotional downloads for Asian violin virtuoso Vanessa Mae in </p><p>collaboration with EMI Music Asia. </p><p><BR><BR> </p><p>The full-scale promotional campaign supports the launch of the </p><p>violinist's new album and upcoming visit to Asia. </p><p><BR><BR> </p><p>The campaign includes downloads of Destiny, a re-mix of a new track from </p><p>her album not available on CD, and a full-length streaming preview of </p><p>the video. </p><p><BR><BR> </p><p>MSN will also offer Vanessa Mae screensavers and wallpapers, exclusive </p><p>webcasts of her recent performances, indepth interviews, online contests </p><p>and giveaways, newsletters and invitations to MSN users to send the </p><p>artist emails through her account at vanessamaemusic@hotmail.com. </p><p><BR><BR> </p><p>The portal also intends to hold a region-wide chat in Chinese, English </p><p>and Korean. </p><p><BR><BR> </p><p>The campaign is expected to reach 237 million consumers. </p><p><BR><BR> </p>