Footwear retailer narrows the field

Footwear retailer Freemen Asia-Pacific is currently reviewing its advertising agency brief as part of a broader evaluation of its marketing processes. According to senior marketing manager Jennifer Chia, the company has shortlisted three agencies after six presented creative and strategy. "We are looking for an agency that can give us strategic input," said Chia, who declined to disclose further details. Freemen currently works with Singapore creative boutique Neighbor.