Euro taps Gregg for China Volvo biz

Euro RSCG has hired John Gregg as regional planner on its Volvo account, in a newly created role based in Shanghai. <br><br> Gregg is no longer working for McCann Erickson, as stated in the headline of the story published in Media, August 11. <br><br> Gregg, formerly planning director with McCann Erickson, joins a team of other Euro placements across Asia-Pacfic to work on driving a consistent brand identity and differentiating presence for the auto brand, which had previously conducted regional planning for Asia in-house.

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