Euro commits to major China, India investment plans

Havas' new chairman Vincent Bollore is looking to spend in this region, Euro RSCG's newly-appointed Asia-Pacific, India and Middle East chief executive officer George Gallate has revealed.

Gallate said: "He is committed to invest strategically, and I have a very large chequebook for China and India. Don't expect a sale of Havas to any of the other holding companies."

Gallate further added that he is planning to base himself in Shanghai: "As a global executive of a network, I am probably more familiar with China than other regional CEOs," he said. "China is a critical market for global brands and for a network not to base senior execs there makes no sense to me."

Following the departure of managing director James Chen from Euro's Beijing office (Media, September 23), Gallate said Greater China CEO Mason Lin would take over the Beijing operation. "We're not in a hurry to replace James," said Gallate. "The China operation is stronger than it ever has been."