Either Burnett knows how to pick 'em or it's in the water at the agency's office.
Just hours away from giving birth, Burnett's Trudi Harris was still wedged comfortably in her Hong Kong office, fielding calls from journalists, sending out press releases and reassuring people she could be reached on her mobile phone. It was, of course, the day of Burnett's big announcement - the agency's managing director Richard Pinder was named president of Europe, Middle East and Africa.
One foot out the door and Trudi was pulled back in as journalists in Europe placed frantic calls to the office hoping to get to the bottom of the Pinder scoop.
It wasn't until six that evening that Trudi packed herself home only to check into the hospital in the early hours of the morning for a 9am caesarian section. By 10.30am the news of little Rubi's birth was out with pictures of herself and her striking Mom (looking more like she stepped out of a spa than the harrowing ordeal of giving birth) making their way to friends and family via the web. "As Richard (Pinder) said, only I could have timed things so perfectly. There was absolutely no waiting around," quips Trudi.
Never mind the post-natal hormones, Trudi is only taking the mandatory 10 weeks maternity leave before she's back at work. But a quick return to business is nothing new for Burnett's champion who has already mastered the art of swaddling, which as she puts it, is like wrapping little Rubi like a "kebab".
Without the nurse buzzer at her side, Trudi and partner Justin will have to get to grips with parenthood and the rigours of nappy changing. But being the superwoman that she is, Diary's sure Trudi will have that mastered in no time.