CNN unveils 'Future Summit' campaign
CNN has kicked off a full-scale campaign to launch its two-year interactive forum 'CNN Future Summit' which consists of four programmes exploring how future innovations in science and technology will impact consumers' lives (Media, April 13). <BR><BR> Developed out of Singapore by creative agency Iris, the global campaign pivots on the 'Hopes and Fears' creative concept and consists of a mix of traditional media and a strong online element including banner ads on various portals and a CNN microsite (http://www.cnn.com/futuresummit).
