Burnett Thailand imports Monge to head creative

<p>BANGKOK: Leo Burnett Thailand has shaken up its creative team by </p><p>bringing in Christen Monge from Europe to take over from former </p><p>executive creative director, Bhanu Inkawat. </p><p><BR><BR> </p><p>Bhanu formerly doubled as executive creative director and chairman, but </p><p>will devote his time fully to his duties as chairman at the end of this </p><p>month. </p><p><BR><BR> </p><p>Monge joins Burnett from McCann Erickson, London, where he last headed a </p><p>global campaign for Nestle. Prior to that he was O&M's ECD for Europe, </p><p>creating Unilever's Impulse campaign that won a Cannes Gold Lion </p><p>award. </p><p><BR><BR> </p><p>"Christen's joining is one very key element in the march to keep the </p><p>freshness and dynamism peaking at Leo Burnett Thailand, an agency that </p><p>has historically set the creative standard for other offices </p><p>regionally," Bhanu said. </p><p><BR><BR> </p>

by | 07/20/2001

BANGKOK: Leo Burnett Thailand has shaken up its creative team by

bringing in Christen Monge from Europe to take over from former

executive creative director, Bhanu Inkawat.

Bhanu formerly doubled as executive creative director and chairman, but

will devote his time fully to his duties as chairman at the end of this

month.

Monge joins Burnett from McCann Erickson, London, where he last headed a

global campaign for Nestle. Prior to that he was O&M's ECD for Europe,

creating Unilever's Impulse campaign that won a Cannes Gold Lion

award.

"Christen's joining is one very key element in the march to keep the

freshness and dynamism peaking at Leo Burnett Thailand, an agency that

has historically set the creative standard for other offices

regionally," Bhanu said.