Staff Writer
Jun 26, 2019

AIPC, ICCA, and UFI form global alliance

The associations supergroup will choose collaboration over competition.

From left: ICCA president James Rees; UFI president Craig Newman; AIPC president Aloysius Arlando
From left: ICCA president James Rees; UFI president Craig Newman; AIPC president Aloysius Arlando

AIPC (The International Association of Convention Centres), ICCA (The International Congress and Convention Association), and UFI (The Global Association of the Exhibition Industry) have agreed to launch a global alliance to foster collaboration and provide better aligned benefits for their respective members.

The alliance has agreed to begin a programme of exploring exchange and reciprocity in four primary areas: educational content, research, standards and advocacy. The group would “implement a flexible framework of collaboration between the three associations in order to achieve these benefits without compromising the focus and platform of each member organisation”.

Work on the alliance will begin by engaging in a series of educational exchanges incorporating each other’s knowledge content into their respective conferences and starting to align approaches taken to areas of common practice such as research and advocacy activities, beginning immediately. At the same time, they are initiating a regular exchange between their respective leaderships to align interests on issues like  standards, terminology and best practices.

“We are all organisations with a global membership and perspective and already complement each other’s activities in various ways”, said Aloysius Arlando, AIPC president. “However, as the business models of exhibitions, congresses, conferences, and other types of business meetings evolve, the overlap of global associations servicing the industry is growing even further.”

In addition to the immediate practical outcomes, the partners believe the Alliance also offers potential to enhance the credibility of the industry as a whole by providing a vehicle for development of greater consistency within a mutually agreed industry framework.

“By creating better integration of our efforts we will be in a position to better leverage everyone’s investment and create greater efficiencies for the use of our member’s time – one of the most valuable resources we all have these days”, says Senthil Gopinath, ICCA CEO.

Source:
CEI

Related Articles

Just Published

1 day ago

Dentsu Creative Bengaluru wins agency of the year ...

Event crowns agency, network and most creative company of the year, as Ogilvy and WPP also win titles.

1 day ago

Cannes Lions 2022: All the APAC winners (so far)

The Direct, Media and Social categories proved popular for Asian work while Dentsu India picked up a third Grand Prix. See other APAC winners in our running tally.

1 day ago

The celebrity creative vs the everyday creative

How indie and network agencies cater to both, according to UltraSuperNew’s general manager.