DATA POINTS: Asian consumers are world-class online shoppers: Nielsen
Consumers across Asia are active online seekers of product and price information, share their thoughts via social media and even lead the world in frequency of making online purchases, according to a new study released today by Nielsen. The Nielsen Global Survey, conducted in February, polled more than 28,000 online consumers in 56 countries throughout Asia Pacific, Europe, Latin America, the Middle East, Africa and North America.
