Anne Cassidy

Saab puts US$115m global ad task up for pitch

Saab puts US$115m global ad task up for pitch

GLOBAL - Saab, the Swedish car marque, is looking for a lead agency to handle its estimated US$115 million global advertising account.

Nokia calls US$150m global pitch

Nokia calls US$150m global pitch

GLOBAL - Nokia is reviewing its global advertising arrangements, putting the incumbent Wieden & Kennedy on high alert.

Mars splits with TBWA for BBDO and DDB

Mars splits with TBWA for BBDO and DDB

GLOBAL — Mars has consolidated its global advertising account for its Snickers, Mars, Galaxy, Pedigree, Whiskas and Twix brands into the Omnicom-owned BBDO and DDB, moving the business out of TBWA without a pitch.

BBH lands US$100m global Dulux ad brief

BBH lands US$100m global Dulux ad brief

GLOBAL - Dulux has appointed Bartle Bogle Hegarty to its US$100 million global advertising account after a pitch.

Brian Cooper joins W&K to take global Nokia role

Brian Cooper joins W&K to take global Nokia role

GLOBAL - Wieden & Kennedy London has recruited Brian Cooper, a creative director at Dare, to take up the role of global executive creative director on its Nokia account.

Mother lands US$48m Beck's global account

Mother lands US$48m Beck's global account

GLOBAL - Anheuser-Busch InBev has appointed Mother to handle the estimated US$48 million (£30 million) global advertising account for its Beck's brand.

Nokia splits with Wieden & Kennedy

Nokia splits with Wieden & Kennedy

LONDON - Nokia has officially parted company with Wieden & Kennedy London, its global agency of record since 2007.

Carlsberg kicks-off search for global digital agency

Carlsberg kicks-off search for global digital agency

GLOBAL - Carlsberg is holding a review of its global digital advertising arrangements, as the brand aims to connect with a younger consumer.

PC maker Lenovo kicks-off global ad pitch

PC maker Lenovo kicks-off global ad pitch

GLOBAL - Lenovo, the world's fourth-largest PC maker, is reviewing its estimated US$96 million global advertising account.

Sony picks Grey for worldwide Bravia brief

Sony picks Grey for worldwide Bravia brief

GLOBAL - Sony has appointed Grey to handle its 2011 global brand campaign for its Bravia TV range after a pitch against other networks.

Santo scoops global Diesel ad account

Santo scoops global Diesel ad account

GLOBAL - Diesel, the Italian fashion brand, has appointed Santo to its global advertising account after a head-to-head pitch against Saatchi & Saatchi.

Beattie McGuinness Bungay launches in India

Beattie McGuinness Bungay launches in India

MUMBAI - Beattie McGuinness Bungay has launched a joint venture in India with Madison World, one of that country's largest communication groups.

Carlsberg calls global ad pitch

Carlsberg calls global ad pitch

GLOBAL - Carlsberg is talking to networks about a global advertising brief.

Huawei appoints BBH to its global advertising

Huawei appoints BBH to its global advertising

Huawei, the Chinese telecoms company, has appointed Bartle Bogle Hegarty (BBH) as its global advertising agency for its devices business unit, following a pitch.

Adidas calls football World Cup pitch

Adidas calls football World Cup pitch

GLOBAL - Adidas has called a pitch for its global advertising campaign for the 2014 Fifa World Cup.

Omnicom and IPG form joint venture to service GM's $1bn global Chevy account

Omnicom and IPG form joint venture to service GM's $1bn global Chevy account

GLOBAL - General Motors has awarded its estimated $1 billion global advertising business for Chevrolet to a joint venture between Omnicom and Interpublic Group.

Asics appoints 180 Amsterdam as global ad agency

Asics appoints 180 Amsterdam as global ad agency

GLOBAL - Asics, the Japanese sportswear brand, has appointed 180 Amsterdam as its global advertising agency.

HTC in search of a lead global agency

HTC in search of a lead global agency

GLOBAL - HTC, the handset manufacturer, is holding a review of its estimated US$155 million global advertising business as it looks to increase marketing support for its products.

McClaren calls global ad pitch

McClaren calls global ad pitch

GLOBAL - McLaren Automotive is looking for an agency to handle its global advertising as it gears up its bid to take on rivals Ferrari, Lamborghini and Porsche in the top-end sports car market.

Asics kicks off $80 million global pitch

Asics kicks off $80 million global pitch

GLOBAL - Asics, the Japanese sportswear brand, is holding a review of its estimated US$80 million global advertising arrangements.

Microsoft and News Corp in talks over blocking Google

Microsoft and News Corp in talks over blocking Google

GLOBAL - Microsoft and News Corp are in talks over a plan which could see the internet giant paying Rupert Murdoch's company to list news content on its search engine Bing.

Reckitt Benckiser splits media between MPG and ZenithOptimedia

Reckitt Benckiser splits media between MPG and ZenithOptimedia

GLOBAL - Reckitt Benckiser, owner of brands Vanish, Veet, Clearasil and Dettol, has split its Asia-Pacific media planning and buying arrangements between MPG and ZenithOptimedia.

Jerry Buhlmann takes over as global CEO of Aegis Group

Jerry Buhlmann takes over as global CEO of Aegis Group

GLOBAL - Aegis has promoted Jerry Buhlmann (pictured), the global chief executive of its media-buying division Aegis Media, to global chief executive of Aegis Group.