Alyona Uvarova

GARM sets guidelines on misinformation and monetising sensitive topics

GARM sets guidelines on misinformation and monetising sensitive topics

Cross-industry initiative has expanded its guidelines around “harmful content” to demonetize misinformation online and help advertisers to navigate ad placements around sensitive content.

DDB Worldwide taps Cannes Lions awards leader as creative chief of staff

DDB Worldwide taps Cannes Lions awards leader as creative chief of staff

Susie Walker is tasked with amplifying DDB’s creative culture, talent pipeline and helping the network improve its awards haul.

MullenLowe assists mothers reentering the workforce with ‘Momternship’ program

MullenLowe assists mothers reentering the workforce with ‘Momternship’ program

The initiative aims to help moms get back to work, build confidence, gain new skills needed in the more modern workforce and apply them in a supportive environment.

What’s possible with generative AI? Introducing Byte-Sized: AI for Marketers

What’s possible with generative AI? Introducing Byte-Sized: AI for Marketers

Campaign US kicks off a new video series exploring the implications of generative AI for creatives, strategists and data analysts in advertising and marketing.