Up Brandbuzz wins Government account

SINGAPORE - Local Singaporean agency Up Brandbuzz has won a brief to promote REACH, the feedback portal developed by the country's Infocomm Development Authority (IDA) and Ministry of Community Development Youth and Sports (MCYS).

The contract will run for a year and was clinched after a two-week closed-door tender with three other local shops.
 
Work on the account is set to break in February to coincide with the government’s annual budget meetings.
 
Up Brandbuzz is also set to premiere work for the S$1 million Singapore Biennale account after the Chinese New Year. The agency won the art festival account last September.