The mark the departure of outgoing Philippines president GMA (Gloria Macapagal Arroyo), DM9JaymeSyfu Manila has created a series of print ads portrayed a satirical fashion show interpreting her many alleged crimes while in power and its effect on Filipinos.
The most notable of these was corruption, which according to studies reached its worst levels in the Philippines history under her watch.
Titled 'This season's collection' a trio of print ads exhibits a model posing amidst filth and slums. Underneath the ad is the byline 'See how powerty and corruption came into fashion.'
Credits:
Advertising agency DM9JaymeSyfu, Manila, Philippines
Chief creative officer Merlee Jayme
Executive creative director Eugene Demata
Creative director / Copywriter Louie Sotto
Associate CD / Art director Herbert Hernandez
Art director / Illustrator Allan Montayre