OMG has been making no secret of its plans to expand Hearts Science in Asia, to form a third major agency. Formed from OMG’s data-analytics arm, Annalect, Hearts has turned a lot of heads after picking up the bulk of PG’s US business and then ATTjumping from zero to more than 800 staff in just over a year.
The new agency already entered Asia earlier this year after PG awarded...
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