Jane Leung
May 18, 2010

Yellow Pages | Hidden Pizza Restaurant | Australia

Long-standing directory brand Yellow Pages has created a hidden pizza restaurant to prove the effectiveness of advertising in the directory.

Long-standing directory brand Yellow Pages has created a hidden pizza restaurant to prove the effectiveness of advertising in the directory.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

5 hours ago

Lego builds full-scale Formula One grid in bricks, ...

As part of a multi-year global partnership with Formula One, Lego debuted 10 drivable, team-branded cars during the Drivers’ Parade—built from over 400,000 bricks and engineered to hit the track.

5 hours ago

Google introduces AI Max to search campaigns

Advertisers have seen a 14% ROAS increase after activating the campaign-level setting in their campaigns.

5 hours ago

History of GroupM 2003-2025: The world's largest ...

Campaign charts the WPP media arm's history amid ongoing change under global chief executive Brian Lesser.

1 day ago

StackAdapt launches integrated platform to connect ...

Marketers can now use one workflow to trigger emails from ad views and personalise campaigns using real-time purchase signals.