Ad Nut
Jan 30, 2019

Shutterstock makes an all-stock parody promo for 'that overhyped festival'

The Fyre Festival would have been wiser to use stock footage in its promos, the company suggests.

The people behind the ill-fated Fyre Festival, now the subject of derision, lawsuits and two different but wholly satisfying documentaries, famously spent a lot of money on a 'trailer' promoting the festival. With a professional crew and an island location.

Now, just as discussion about the documentaries is peaking, Shutterstock has unleashed a remake of the trailer—one made entirely with stock footage, of course.

Shutterstock notes that its library even includes more than 200 videos of swimming pigs, a staple of the event's promotional material. 

Ad Nut feels that the Fyre Festival has been a gift to the world in terms of amusing memes and schadenfraude, and this only adds to the enjoyment. Nicely done, Shutterstock.   

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