Ad Nut
Feb 15, 2018

Ad Nut's in the mood for Chinese New Year advertising

Brands roll out Chinese New Year campaigns to usher in the Year of the Dog on 16 February.

Brands roll out Chinese New Year campaigns to usher in the Year of the Dog on 16 February.

It's that time of the year when the great CNY migration inspires advertisers to focus on mixed, bittersweet emotions of longing, anxiety, joy and gratitude in anticipation of reunions during the family festival. Ad Nut will be adding new lunar-new-year work here as it appears throughout the runup to the holiday.   

ABOVE
Advertiser Tenaga Nasional Berhad TNB
Agency Society and Ansible

Many CNY ads tend...

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