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SEA ecommerce to reach $53 billion in 2023: Forrester
Nov 30, 2018
Staff Reporters

SEA ecommerce to reach $53 billion in 2023: Forrester

TOP OF THE CHARTS: Indonesia is the largest market, but the Philippines is the fastest-growing.

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Ascential fuses four e-commerce subsidiaries into one
Oct 26, 2018
Jenny Chan 陳詠欣

Ascential fuses four e-commerce subsidiaries into one

Clients have had to rely on multiple providers in the past for a complete picture of their online sales performance.

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Could China's incoming e-commerce law be a 'sword of Damocles' for the industry?
Nov 20, 2018
Faaez Samadi

Could China's incoming e-commerce law be a 'sword of Damocles' for the industry?

Landing on 1 January, a new law may upend e-commerce in China as we know it. Here's what you need to know about how it could affect big and small brands, platforms and consumers.

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Adobe acquires ecommerce provider Magento
May 23, 2018
Babar Khan Javed

Adobe acquires ecommerce provider Magento

Following similar acquisitions by Oracle, SAP, and Salesforce, the purchase allows Adobe to close the loop across the ecommerce industry profit pool.

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Creative Ecommerce winners: Cannes Lions 2018
Jun 21, 2018
Staff Reporters

Creative Ecommerce winners: Cannes Lions 2018

McCann Mumbai's 'Sweet Change' campaign for Paytm triumphs in the Creative Ecommerce category, winning a Gold and Silver Lion.

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Ikea's ecommerce challenge
Jan 10, 2018
Soon Chen Kang 江欣珍

Ikea's ecommerce challenge

BRAND HEALTH CHECK: Ikea may still sell the bulk of its flat-pack furniture through its stores, but changing times calls for it to be serious in ecommerce.

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Singles Day: MNCs evolve e-commerce KPIs in China—just not fast enough
Nov 5, 2018
Jenny Chan 陳詠欣

Singles Day: MNCs evolve e-commerce KPIs in China—just not fast enough

Ahead of Singles Day, many multinational brands find themselves still trying to keep up with the omnichannel footprints of Alibaba and JD.

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China's ecommerce giants want exclusivity, brands have to deal with it
Jun 24, 2018
Soon Chen Kang 江欣珍

China's ecommerce giants want exclusivity, brands have to deal with it

Brands have to weigh the benefits and synergies of the major ecommerce platforms, said Tom Birtwhistle, PwC Hong Kong digital consulting director.

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APAC B2B marketers know their e-commerce goals, aren't there yet
Sep 6, 2018
Matthew Miller

APAC B2B marketers know their e-commerce goals, aren't there yet

B2B marketers know the importance of fully fleshed-out e-commerce capabilities, but they still need to invest to get there, according to new research by eConsultancy in partnership with Magento.

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Is Amazon the answer for outbound Chinese e-commerce?
Mar 23, 2018
Anurag Gupta, Eric Heller

Is Amazon the answer for outbound Chinese e-commerce?

A small number of Chinese brands, such as Anker, are cracking the global ecommerce marketplace. What will it take for more to follow in their footsteps?

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Ecommerce agency predicts 'automated and service-driven' future
Mar 7, 2018
Emily Tan

Ecommerce agency predicts 'automated and service-driven' future

A future where machines make purchasing decisions on behalf of consumers is increasingly possible, according to a trend report by WPP's ecommerce specialist agency Salmon.

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Ecommerce the next frontier for search advertising in China: OMD
Jan 9, 2018
Soon Chen Kang 江欣珍

Ecommerce the next frontier for search advertising in China: OMD

A study from OMD China points to the growing importance of ecommerce sites in search advertising.

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Google aims to streamline ecommerce with 'Pay'
Oct 24, 2017
Babar Khan Javed

Google aims to streamline ecommerce with 'Pay'

Pay with Google eases the purchase process for users of Android devices.

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7 ecommerce trends that will shape SEA sales in 2018
Dec 21, 2017
Thai Son

7 ecommerce trends that will shape SEA sales in 2018

From blockchain to same-day delivery to GDPR, here are seven factors that could make or break ecommerce sales for brands in Southeast Asia, where Amazon and Alibaba are battling it out

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La Perla's ecommerce education in China
Jul 17, 2017
Soon Chen Kang 江欣珍

La Perla's ecommerce education in China

La Perla APAC CEO Chiara Scaglia is working out how the brand maintains its luxury appeal in the ecommerce age.

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Carrefour Group appoints Publicis.Sapient for global e-commerce transformation
Jan 24, 2018
Emily Tan

Carrefour Group appoints Publicis.Sapient for global e-commerce transformation

Supermarket giant also discussed selling of a stake in Carrefour China to Tencent, and fresh-food retailer Yonghui (which is partly owned by Tencent).

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PCCW quietly builds e-commerce platform Habbitzz to rival HKTVMall
Jan 30, 2018
Jenny Chan 陳詠欣

PCCW quietly builds e-commerce platform Habbitzz to rival HKTVMall

"Think of us as the Amazon of Hong Kong, but remove all the low-end products," says the CEO of Habbitzz, a new business launching March 6.

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The 5 diverging ways luxury brands approach China ecommerce
Jan 8, 2018
Ruonan Zheng

The 5 diverging ways luxury brands approach China ecommerce

Ecommerce seems is shaping up to be a defining facet of luxury brands’ strategies in China in 2018, but each is handling the task very differently.

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Chinese consumers numb about ecommerce festivals, except 11.11
Nov 1, 2017
Jenny Chan 陳詠欣

Chinese consumers numb about ecommerce festivals, except 11.11

Enthusiasm has sagged in the face of "too many" e-commerce sales events, according to Nielsen China, except for one.

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Louis Vuitton quietly launches ecommerce platform in China
Jul 24, 2017
Rachel Zheng, Qin Qian

Louis Vuitton quietly launches ecommerce platform in China

The company joins a small group of luxury names offering online shopping, which such brands have handled with extreme caution thus far.

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