Search results for "Hakuhodo"

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Hakuhodo unveils new logo
Jul 2, 2019
Staff Reporters

Hakuhodo unveils new logo

The two dots represent the agency's starting and connection points.

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Agency Report Card 2018: Hakuhodo
Mar 19, 2019
Staff Reporters

Agency Report Card 2018: Hakuhodo

Hakuhodo kept in touch with the region by making acquisitions in Vietnam and the Philippines, but otherwise showed little evidence of progress.

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2019 Cannes contenders: 'Clever Cash' by Hakuhodo Indonesia
Jun 6, 2019
Staff Reporters

2019 Cannes contenders: 'Clever Cash' by Hakuhodo Indonesia

How to feed and educate underprivileged children at the same time.

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TBWA Hakuhodo wins top honour at ADC Awards
May 7, 2019
Staff Reporters

TBWA Hakuhodo wins top honour at ADC Awards

Ogilvy Hong Kong, Dentsu, Cheil, TBWA India and Grey Hong Kong also among the APAC winners.

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2019 Cannes contenders: 'Para Pingpong Table' by TBWA Hakuhodo
Jun 6, 2019
Staff Reporters

2019 Cannes contenders: 'Para Pingpong Table' by TBWA Hakuhodo

This rebranding exercise for an athletic association doubled as a platform to help raise interest in under-appreciated para sports.

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Gold for TBWA Hakuhodo tops 11 APAC wins in Design
Jun 17, 2019
Staff Reporters

Gold for TBWA Hakuhodo tops 11 APAC wins in Design

2019 Cannes Lions winners for Design: An askew ping-pong table garnered a Gold Lion for TBWA Hakuhodo.

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Hakuhodo joins forces with Serviceplan and Unlimited
Jan 15, 2019
Staff Reporters

Hakuhodo joins forces with Serviceplan and Unlimited

The agency joins into a pre-existing partnership between Germany-based Serviceplan and UK-based Unlimited.

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Hakuhodo to develop interactive voice ads with Instreamatic
Mar 7, 2019
David Blecken

Hakuhodo to develop interactive voice ads with Instreamatic

Hakuhodo DY Media Partners will work with the US platform to offer clients in Japan and Asia voice-enabled campaigns, which it says will help brands engage "more meaningfully" with consumers.

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2019 Cannes contenders: 'Red restaurant list' by Hakuhodo Kettle
Jun 6, 2019
Staff Reporters

2019 Cannes contenders: 'Red restaurant list' by Hakuhodo Kettle

This campaign gave the city of Takasaki an economic boost by highlighting 'endangered' restaurants.

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Are human beings pathetic, loveable, or both? Hakuhodo attempts to answer this question at Cannes Lions International Festival of Creativity 2019
Jul 18, 2019
Staff Writer

Are human beings pathetic, loveable, or both? Hakuhodo attempts to answer this question at Cannes Lions International Festival of Creativity 2019

In the age of AI and machine learning, what makes viewers’ emotions ‘climax’ is still key for brands and marketers.

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Hakuhodo makes acquisitions in the US and Philippines
Apr 6, 2018
David Blecken

Hakuhodo makes acquisitions in the US and Philippines

Hakuhodo DY Holdings acquires Kepler via Kyu in the US, and establishes a presence for Hakuhodo in the Philippines with a local independent agency.

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Agency Report Card 2017: Hakuhodo
Mar 19, 2018
Staff Reporters

Agency Report Card 2017: Hakuhodo

We assess Hakuhodo's 2017 performance in APAC, based on its business results, its innovation and initiatives, its work and awards and its people and leadership.

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Dentsu and Hakuhodo leaders share a stage
May 15, 2018
David Blecken

Dentsu and Hakuhodo leaders share a stage

ADVERTISING WEEK: An apparently historic joint appearance skirts some key issues but provides a glimpse into what drives the leaders of two of Japan's most influential companies.

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Hakuhodo aims to make consumer data more usable with new division
May 31, 2018
David Blecken

Hakuhodo aims to make consumer data more usable with new division

The company hopes to provide deeper insights by anonymising and integrating diverse datasets.

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Ogilvy breaks TBWA Hakuhodo’s AOY run in Japan
Dec 7, 2017
David Blecken

Ogilvy breaks TBWA Hakuhodo’s AOY run in Japan

Investment in data and people propelled agencies to the top in the Agency of the Year awards for Japan and Korea.

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TBWA Hakuhodo invests in an innovation workshop
May 24, 2017
David Blecken

TBWA Hakuhodo invests in an innovation workshop

The agency hopes to reach new creative people through a partnership with TechShop Japan.

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Hakuhodo consulting unit dreams of changing the big agency model
Nov 23, 2017
David Blecken

Hakuhodo consulting unit dreams of changing the big agency model

Teko wants to use Hakuhodo's creative capital to develop business ventures with clients.

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Hakuhodo acquires activation company Integrated Communications
Feb 6, 2017
Staff Reporters

Hakuhodo acquires activation company Integrated Communications

Company has operations in 12 APAC markets.

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Hakuhodo wins big at Indonesian ad awards
Dec 19, 2016
Gunjan Prasad

Hakuhodo wins big at Indonesian ad awards

Agency snags five 'best of category' awards and 21 golds to win top prize at Citra Pariwara 2016

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Paul Lee departs TBWA Hakuhodo
Jan 7, 2016
Jenny Chan 陳詠欣

Paul Lee departs TBWA Hakuhodo

BEIJING - Paul Lee, CEO of TBWA Hakuhodo China, has moved on after 14 years with TBWA, including 10 with the joint-venture agency he set up.

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