Trace Sports HD to take on Asia
Hong Kong - Trace Sports HD has made its debut in Asia, launching in Hong Kong on 1 August. LIghtning International is handling marketing for the channel.
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BBC WorldWide releases CBeebies app for iPhone and iPad
ASIA PACIFIC- Preschoolers around the world will never have to depart with their favourite CBeebies characters again as a result of the newly released app from BBC Worldwide – CBeebies On The Go.
Fleishman-Hillard appoints Raj Seth as head of corporate technology
HONG KONG - Corporate communications' veteran Raj Seth has been appointed as the new senior vice president and head of corporate technology for the Fleishman-Hillard Technology Group in Asia Pacific.
IEC in Sports to expand Hong Kong office with new hires
HONG KONG — IEC in Sports has hired Andy Low for its sales team in Hong Kong, while Irene Chua will join its operations team.
Spotxchange opens Australia office
AUSTRALIA - Spotxchange is making its mark in Asia Pacific with its new office in Australia headed by Vicki Lyon.
M&C Saatchi appointed to relaunch Yee Tung Heen restaurant
HONG KONG - M&C Saatchi has been selected as the new ad agency for Yee Tung Heen restaurant, following a competitive pitch.
Suzlon celebrates 'pure air' with celebrity ambassadors
MUMBAI - Wind energy supplier Sulzon, together with Lowe Lintas, has launched a new campaign to promote a greener earth across India.
Prudential and Cartoon Network to help kids get "money-smart"
HONG KONG - Prudential has initiated a "money-smart" children's programme that aims to teach kids the importance of financial literacy skills.
McCann HealthCare WorldWide appoints three senior hires to its Asia Pacific Office
ASIA PACIFIC- McCann Healthcare Worldwide has announced three new senior hires; James Hammond, Sohan Shah, and Jay Hwang.
DDB Shanghai Group establishes a new campaign for Tropicana
Hong Kong - The DDB Shanghai Group latest video effort for soft drink brand Tropicana has the potential to go 'viral'. Launched on Youku this week, the video promotes Tropicana's new "Have one more bottle, Love once more" campaign.