Will Green

Asahi shortlists four agencies in global creative review

Asahi shortlists four agencies in global creative review

Asahi Europe and International is reviewing its agency requirements outside Japan.

Arthur Sadoun: 'I have never won a pitch without a creative idea'

Arthur Sadoun: 'I have never won a pitch without a creative idea'

The Publicis Groupe CEO spoke publicly in the UK for the first time in six years at the Campaign Live conference.

Why quality journalism and brands can 'thrive' together

Why quality journalism and brands can 'thrive' together

'Think about the media environment we want in the future and how we are going to fund it,' Campaign Live audience told.

Unilever announces result of global media review with six rivals sharing duties

Unilever announces result of global media review with six rivals sharing duties

Publicis has taken over five out of six markets pitched in Southeast Asia, with only Indonesia remaining with WPP's Mindshare.

Peroni picks McCann for global creative account

Peroni picks McCann for global creative account

McCann London leads McCann Worldgroup to victory in four-way pitch.

Ogilvy names Camilla Clerke global creative lead for Unilever

Ogilvy names Camilla Clerke global creative lead for Unilever

Clerke will move from Cape Town to London to take up the role.

Pringles splits with Grey as it ends 27-year relationship

Pringles splits with Grey as it ends 27-year relationship

Kellanova, which owns the brand, launched a creative review earlier this year, resulting in a move away from incumbent agency Grey.

RNIB, MullenLowe and Cannes Lions announce new award celebrating alt text

RNIB, MullenLowe and Cannes Lions announce new award celebrating alt text

Category will encourage ad industry to write image descriptions for the visually impaired.

Chaka Sobhani and Tara Ford to co-chair Campaign Big Awards

Chaka Sobhani and Tara Ford to co-chair Campaign Big Awards

The standard entry deadline is Thursday, July 10.

Publicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'

Publicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'

Sadoun said new holding company 'will require every leader to be focused internally on integration'.

AKQA restructures into three P&Ls, names CEOs to lead them

AKQA restructures into three P&Ls, names CEOs to lead them

Brian Vella, managing partner in APAC, is now chief executive of the region.

TimeTo launches 'bystander training' for people who witness harassment

TimeTo launches 'bystander training' for people who witness harassment

The initiative comes after experiences at Cannes, during which people spotted inappropriate behaviour but were unsure how to react.

Ferrero appoints McCann Worldgroup to Kinder and Tic Tac creative account

Ferrero appoints McCann Worldgroup to Kinder and Tic Tac creative account

The multinational said the review had resulted in 'new partners to support its global creative initiatives'.