Veronica Marquez

Emoji as financial 'statements': What brands can learn from Venmo

Emoji as financial 'statements': What brands can learn from Venmo

It is tempting to look at emoji as merely cute digital icons. However, marketers could learn a lot from them, especially when related to financial transactions.

What teens love about Snapchat

What teens love about Snapchat

Your kids adore Snapchat. If you're thinking of jumping on the trend, you'd better understand why.

If a bot hasn't chatted you up yet, one will soon

If a bot hasn't chatted you up yet, one will soon

Tay.ai was a jerk, but future chatbots could make decent helpers and serve brands' needs as well.

Anonymity apps: Genuine discourse or troll's paradise?

Anonymity apps: Genuine discourse or troll's paradise?

Brands and developers need to balance the demand for anonymity with safeguards that protect users from being bullied, trolled or tormented, writes Flamingo's Veronica Marquez.

Swap economy: Barter goes mainstream

Swap economy: Barter goes mainstream

As online platforms modernise and popularise the ancient practice of barter, it's worth asking whether there's a role for big-name brands to play.

Unboxing videos and cosplaying grown-ups are the new kids’ TV

Unboxing videos and cosplaying grown-ups are the new kids’ TV

What to make of a sudden interest among adults in revisiting and indulging in children’s content?