Nitin Mantri

From rosé to revelations: The top PR trends unveiled at Cannes

From rosé to revelations: The top PR trends unveiled at Cannes

A month after returning from Cannes Lions 2024, WE Communications' Nitin Mantri shares his insights from this year's festival, highlighting the key PR trends that will shape the industry ahead.

PR pros can sit back, relax and enjoy the AI disruption

PR pros can sit back, relax and enjoy the AI disruption

AI may signal an era of disruption for PR professionals, but it doesn't mean it's entirely disruptive to their human creativity and potential, shares Nitin Mantri.