Misaki Tsuchiyama

Toyota channels Basho in unusual music video for Prius

Toyota channels Basho in unusual music video for Prius

The haiku master would have chosen the car as his mode of transport, a song suggests.

The planner working to bring Japan Inc up to speed with LGBT consumers

The planner working to bring Japan Inc up to speed with LGBT consumers

Takahiko Morinaga, who started the Japan LGBT Research Institute, discusses the nascent state of LGBT marketing in Japan.

Airbnb tells host stories in first localised videos for Japan

Airbnb tells host stories in first localised videos for Japan

The home-sharing pioneer aims to draw more hosts and domestic travellers by presenting heartwarming real examples from its community.

Takeaways from Ad:tech Tokyo 2016

Takeaways from Ad:tech Tokyo 2016

Topics from this year's ad:tech Tokyo: sake, sports, AI, understanding the LGBT community.