CULTURAL RADAR: As more people push back on technology, in-person gatherings are starting to reinvigorate how we approach work, says our columnist on culture.
Why creativity not productivity will define the competitive edge, and how professionals are training themselves for an advantage.
AI is accelerating expectations around technology and efficiency. But overcoming AI intimidation with experiments and fun are crucial first steps in adopting it.
Talking to your customer, creating communities, tap more responsive technology and create retail spaces for services that can't be delivered online, says this cultural strategist.
CULTURAL RADAR: Ambition is outdated now, what’s coming in its place?
CULTURAL RADAR: Compromise and caution today no longer guarantee wealth and happiness tomorrow so for many young consumers, enjoying today feels like the strategically wise thing to do.
How brands can come out stronger.
The home hub and how it fits in with our work lives is undergoing a shift that reflects changing attitudes. We take a look at how brands are responding to this in recent ad campaigns.
Masculinity needs an urgent update.
Commitment to a social purpose is becoming key to business success. Do companies need a high-level executive dedicated to shepherding the effort?
More people are expressing intense love for all things green—sometimes even by speaking directly to plants in an erotic way.
Flamingo's London head of content for cultural intelligence, Miriam Rayman, says it’s time for the sector to get out of its comfort zone.
As many people shrug off traditional, structured notions of identity, brands also must loose themselves from organisation around established consumer categories and behaviours.
A physical revolution is underway, as people shift from emphasising the mind to prioritising the body and the sensual. As Miriam Rayman of Flamingo writes in this installment of our Cultural Radar series, this means brands should think about going straight for the gut.