Advertising has an advertising problem
Specifically: Recruiting the next wave of creative talent in the age of AI.
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The last stand of journalism may be a coalition
Paywalls won’t save journalism from AI’s extraction economy. Martin Bertilsson urges publishers to stop competing with each other and start building joint licensing and targeting infrastructures that AI platforms can’t ignore.
Judging at Cannes Lions: Silly sells, challenging convention and more
Thoughts from a Creative Effectiveness jury member.