Physician, heal thyself
Creative agencies are suffering from a malaise of single-digit margins, ‘at best’. So the time has come to take a dose of the medicine they so readily prescribe to clients.
Creative agencies are suffering from a malaise of single-digit margins, ‘at best’. So the time has come to take a dose of the medicine they so readily prescribe to clients.
In the rush to automate, have we stopped thinking about thinking? And what AI is doing to our minds? Publicis' Laurent Thevenet implores.