VCCP opens Aussie office
LONDON - VCCP is expanding into Australia, opening an office in Sydney where the advertising agency will launch an as yet unnamed major brand into the Australian marketplace.
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PepsiCo to cull 8,700 jobs and invest an extra $600m in advertising
GLOBAL - PepsiCo is slashing 8,700 jobs, around 3% of its workforce, and is to mirror rival Coca-Cola by announcing a major investment in advertising and marketing.
Anheuser-Busch InBev's global CMO exits
GLOBAL - Chris Burggraeve, Anheuser-Busch InBev's global chief marketing officer, has left the brewer and has been replaced by Asia-Pacific zone president Miguel Patricio.
Rupert Murdoch to step down from running newspapers
Rupert Murdoch will be chairman of the divided News Corporation empire but will not be chief executive of the publishing arm, home to The Sun and The Times newspapers, the media company today (28 June) confirmed.
Air Asia in talks to buy UK football club Queens Park Rangers
LONDON - Air Asia owner Tony Fernandes is in talks with Queens Park Rangers over a possible £100m purchase of the football club.
FA looks to Budweiser for global FA Cup drive
GLOBAL - The Football Association (FA) is looking to use a new sponsorship deal with Budweiser to promote the FA Cup globally, taking on internationally popular competitions such as the Premier League and the Champions League.
Reckitt Benckiser chief hands reins to Kapoor
GLOBAL - Bart Becht is retiring from his role as chief executive of Reckitt Benckiser after 12 years and will be replaced by marketer Rakesh Kapoor, executive vice-president and global category manager.
Subway trumps McDonald's as world's largest restaurant chain
GLOBAL - Subway has pinched the crown of the world's largest restaurant group from McDonald's, the company says.
Angelina Jolie signs as US$10m face of Louis Vuitton
GLOBAL - Louis Vuitton is to pay Hollywood actress Angelina Jolie more than US$10 million to be the face of its high-end fashion label.
Nokia to axe 7,000 jobs
GLOBAL - Nokia is axing 7,000 jobs in an effort to better compete in the smartphone market.
Reckitt Benckiser adds Durex and Scholl to its portfolio
GLOBAL - FMCG giant Reckitt Benckiser is to buy Durex condoms maker SSL for US$3.6 billion.
Global ad spend rises 12.5 per cent in Q1
GLOBAL - Global advertising spend grew 12.5 per cent to US$110 billion in the first quarter and has "turned the corner", according to Nielsen's latest Global AdView Pulse report.
Global ad spend rises 12.5 per cent in Q1
GLOBAL - Global advertising spend grew 12.5 per cent to US$110 billion in the first quarter and has "turned the corner", according to Nielsen's latest Global AdView Pulse report.
Global ad spend rises 12.5 per cent in Q1
GLOBAL - Global advertising spend grew 12.5 per cent to US$110 billion in the first quarter and has "turned the corner", according to Nielsen's latest Global AdView Pulse report.
Kraft begins hunt for melt-free chocolate wrapper
GLOBAL - Kraft Foods, the US food giant and owner of Cadbury, is bidding to steal a march on its rivals by introducing 'thin-film' packaging to prevent its chocolate bars from melting.
Beckham signs as brand ambassador for EA Sports
GLOBAL - David Beckham is to become the brand ambassador for the global sports entertainment brand EA Sports as he bids to further enhance his superstar status.
Burger King sold to private equity firm for US$4bn
GLOBAL - Burger King, the fast food giant, is being sold to private equity firm 3G Capital in a deal valued at US$4 billion.
WSJ launches Europe and Asia apps
The Wall Street Journal (WSJ) has extended its flagship iPad app to include separate regional editions for users in Europe and Asia.
United Biscuits in takeover talks with Chinese food company
GLOBAL - United Biscuits (UB), the owner of Jaffa Cakes and KP Nuts, is in talks with one of China's biggest food companies about a potential multi-billion pound takeover, according to reports.
McDonald's replaces Easterbrook with Newell for top global role
GLOBAL - McDonald’s has appointed internal candidate Kevin Newell to replace Steve Easterbrook in its top global marketing role.
McDonald's switches Easterbrook out of global brand role
GLOBAL - McDonald's has U-turned on its decision to appoint former UK chief executive Steve Easterbrook (pictured) to the job of global chief branding officer.
Foursquare network set to reach one million users
GLOBAL - Foursquare, the mobile social network, is set to hit the one million-user mark in half the time it took Twitter to reach the milestone.
Lexus models presents fresh setback for Toyota
GLOBAL - Embattled Japanese car maker Toyota has suspended sales of its 2010 Lexus GX 460 across the world, after a US consumer title urged people not to buy it because of safety concerns.
ZenithOptimedia secures BBC Worldwide global media business
GLOBAL - BBC Worldwide, the commercial arm of the BBC, has appointed ZenithOptimedia as its media buying and planning agency for the UK and international markets.
EBay sells Skype stake for US$1.9 billion
GLOBAL - Online auction company eBay has sold a majority stake in internet telephone company Skype to a private investment group, for a cash payment of US$1.9 billion.