Mobile and digital spend in the region is forecast to grow rapidly over the next four years, but IAB Singapore’s John Kerr believes that unless the industry nurtures enough talent, those numbers won’t become a reality.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in Hong Kong, tracking 47 of the largest technology brands across 467 online channels.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in Hong Kong, tracking 47 of the largest technology brands across 467 online channels.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in Malaysia, tracking 47 of the largest technology brands across 467 online channels.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in China, tracking over 518,000 conversations to identify the most active channels and the most interesting subject areas.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in Singapore, tracking 50 of the largest technology companies over 130,000 conversations to identify the most active channels and the most interesting subject areas.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in Australia, tracking 154,000 mentions of 60 major technology brands technology brands across 581 online channels. This equates to a technology brand mention every 51 seconds.
Edelman and Brandtology's Digital Brand Index (DBI 10.3) offers insights into how brands are being discussed online in Indonesia, tracking 53 of the largest technology brands across 467 online channels.