Jeremy Thomson

Integrating CX into your organisation, part 3: Timing is everything

Integrating CX into your organisation, part 3: Timing is everything

In the last of a series, Geometry Global's Jeremy Thomson looks at what's needed to be able to really see things from the customer's perspective.

Integrating CX into your organisation, part 1: Willingness to learn and change

Integrating CX into your organisation, part 1: Willingness to learn and change

In the first of a series, Geometry Global's Jeremy Thomson looks at what's needed to be able to really see things from the customer's perspective.

Integrating CX into your organisation, part 2: Not just another house guest

Integrating CX into your organisation, part 2: Not just another house guest

As customer-centric design becomes more popular more companies are realizing its importance. But most seem to see it just another pretty face.