Paris 2024: Pressure is on brands to produce in big moments as the games begin
From fashion to athletics, the Paris Summer Games promise it all. But what often delivers for brands every four years are the unscripted moments.
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Brands forge deeper connections with LGBTQ community, while activists hold them to their word
Running a Pride activation but also donating to anti-LGBTQ politicians? Activists are making sure brands can’t have it both ways.
Attacked by Trump, the WHO turned to Hill+Knowlton Strategies in May
The WPP firm laid out a six-week research and planning program for the embattled public health organisation.
MDC Partners, Stagwell reach agreement to combine
Former top Clinton adviser and one-time Burson-Marsteller CEO Mark Penn is set to serve as chairman and CEO of the combined network.
Twitter suspends Trump account permanently
The handle had been a primary way of communicating with the public throughout Trump’s campaigns and term in office.