Why BandLab Technologies believes Asia is ready for NME
The company sees a vibrant music scene happening in Southeast Asia and aims to connect brands to fans through physical and digital platforms, as well as experiential opportunities.
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DAN ANZ homes in on ecommerce with launch of dedicated division
Agency to offer a range of ecommerce products to clients covering social commerce, marketplace optimisation, offline integrations and more.
How Ikea and OMD enticed homebound Hong Kongers to upgrade their habitats
With a fun chatbot-led quiz that sorted people into eight 'spirit animal' personas and led to curated online catalogs, the retailer and OMD exceeded KPIs and reduced cost per visit by 43%.