Canada's population, economy and ad industry is nearly eight times bigger than New Zealand's. So why are the Kiwis winning double the number of Cannes Lions (relative to their size) than Canada?
The new Canadian campaign from Courage features two Australian mates having coffee, mate.
The former managing director of MediaMonks started Fabric Folks to help agencies adapt to the new AI era.
The ad by Gut is undeniably patriotic, but was not a “tariff brief.’
“The coming together of Lions and Effie is a powerful testament to the fact that effectiveness and creativity in marketing are inextricably linked,” said Ascential CEO Philip Thomas.
Three years in the making: After rigorous testing and development, the product is set to launch in 2026.
Rose is “charismatic” and has made a “positive first impression,” said one WPP exec.
Kiefer Sutherland Asks, “How Come We Never Talk About the Canadian Dream?”
The updated identity signals a readiness for the future, while staying true to its core: delivering quality content at scale across every channel.
New deal will take fans 'behind the curtain and closer to the action than ever before,' Fifa secretary general Mattias Grafström said.
Winners will be revealed in February 2025.