AI, VR, algorithmic filtering: Embrace the coming wave or else
Much of what will take place in the next 30 years is already set in motion. By accepting these trends are inevitable, the industry stands a stronger chance at remaining relevant.
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The view from Australia: Challenging for brands to break into, but worth it
As part of the Asia's Top 1000 Brands report , we asked experts from around the region to share in-country expertise on the factors driving branding in their markets. Chris Stephenson, strategy director, PHD Australia, shares the view from Australia.
Opinion: DigiWars - How new battles offer new opportunities for brands
Chris Stephenson, strategy director for PHD Australia, discusses the ongoing battles in the digital space and the opportunities these present to brands and marketers.
Opinion: My name is Chris Stephenson, and I’m a doer
Chris Stephenson, strategy director for PHD Australia, discusses why we need to be making, prototyping and programming our way through "digitaria".
OPINION: It’s not what content you consume, but how you consume it
Chris Stephenson, strategy director for PHD Australia, explains that media is more part of the message than ever before.