Bailey Calfee

The holding company’s full-year organic growth forecasting remains at 1%.

EXCLUSIVE: The newly created role brings Nurko to DDB from another Omnicom holding, Interbrand.

The partnership hands remits to five Stagwell agencies.

EXCLUSIVE: Falcone steps in from Accenture Song to fill the role as Marco Scognamiglio retires.

Sam Nelson Harris of the band X Ambassadors gives the song the indie pop treatment.

EXCLUSIVE: He departs VML after six years at the agency.

The work aims to reintroduce the brand’s iconic Instant Erase Concealer to a younger generation.

Several brands have publicly abandoned DE&I efforts. Marketers warn these decisions will negatively impact their businesses in the short and long term.

The former Hyundai CMO and CCO fills a role left vacant since late 2022.

The campaign, Love Your Work, marks Canva’s move from product education into brand building.

The campaign, targeted toward adults with children in their lives, shows Barbie dolls as tools for fueling imagination and confidence.

The spot, narrated by fencer Bebe Vio, posits that getting the Olympics isn’t the end goal—winning is.

The work tapped six contemporary writers to capture the stories of couples who found each other on the app.

The campaign celebrates the 67th anniversary of its Beauty Bar by casting only women over 60.

Robertson shifts into the new position after two decades as BBDO’s president and CEO.

The work, voiced by Willem Dafoe, features several current and past Olympians and celebrates the audaciousness of their deep determination to win.

As the Olympics hit parity between men and women athletes, are marketers reflecting this shift?

The nonprofit’s latest campaign, Save us from the USA, targets international citizens to raise awareness for lack of gun violence reform in the U.S.

What Prompted You? campaign shows the importance of equitable access to AI tools as the tech gains mainstream adaptation.

Agencies report dwindling projects and an overall lack of communication from clients regarding Pride Month plans.

Shot in 16mm, the seven-minute film shows various subcultures’ attachment to the brand.

Cortizo-Burgess leaves Initiative to bring his experience guiding inclusive media strategy to Assembly.

The troubles in the tech world cast a shadow on the industry in 2023. Will the clouds clear in 2024?

Leaning into entertainment storytelling catches consumer attention while giving brands more creative freedom.

On the 20th anniversary of the iconic campaign, Campaign asked industry experts why they think the platform continues to endure—especially during a time when inclusion is facing pushback.

Pharma giant consolidates global creative business with Publicis months after splitting duties between the two holding companies last May; IPG retains PR and health briefs.

CreativeX founder and CEO Anastasia Leng said the findings represent a “gap between intent and action” in the industry.

The beer brand is leaning into partnerships with straight white men. Marketers say this might work for its lapsed customers, but few others.

The brand teamed up with Kylie Kelce to premiere the spot.

It is one of the most direct brand responses to the war since it began on October 7.

He will remain chair at TwentyFirstCenturyBrand, his branding and marketing consultancy, as he starts his new position on January 8.

The acquisitions further the relationship between IPG and the three-year-old marketing services company.

Industry experts say the fact that the campaign made it to launch highlights a potential lack of internal checks and balances.

Swifties are still talking about Spotify’s artwork announcing Taylor Swift as its 2023 global top artist, highlighting the importance of authentically speaking to fandoms.

EXCLUSIVE: Meanwhile, James Townsend assumes the role of EMEA CEO at parent company Stagwell.

As brands pull back from taking stances on polarising issues, influencer partnerships are being examined under the microscope.

EXCLUSIVE: In partnership with Disability:IN, it aims to create measurable change by sharing resources across industries and competitors.

In the wake of Havas’ appointment as Shell’s media agency of record, Clean Creatives and other B Corp-certified agencies are demanding that B Lab strip accreditation from agencies with fossil fuel clients.

Get in, loser – it’s (almost) October 3, and we’re fighting romance scams.

With Swift at the height of her stardom, any brand peripherally aligned with her is reaping the benefits.

The annual report dropped yesterday, accompanied by an out-of-home campaign aimed at holding company employees.

The campaign features a predator who describes how “there’s never been a better time to be a monster.”

The reaction to the campaign shows a chasm between industry and audience perceptions, and highlights the work around DE&I that still needs to be done in the advertising world.

The brand’s “free the pit” messaging is a response to the widespread lack of “armpit confidence” amongst women and girls.

Nerlich, who has been at Havas since early 2020, will begin at McCann effective immediately.

The audience measurement company partnered with SeeHer in the US to extend the scoring system to digital advertising.

In recent months, many brand controversies have been rooted in misinformation and false allegations. But experts say it’s not always imperative to right those wrongs.

The Bud Light Dylan Mulvaney controversy continues to have ripple effects on LGBTQIA+ creators.

The Come Out to Work initiative aims to spotlight the value of creating an inclusive environment and position the LGBTQIA+ viewpoint as a potential career advantage.

Bumble is host to the latest hot pink partnership, which promotes the app’s message-before-match Compliments feature.

In their inaugural Advertising Visibility Index, the two partners find LGBTQIA+ representation in advertising to be alarmingly inadequate.

Agencies are taking increased steps to support the mental health and well-being of their employees. But simply offering unlimited paid time off or adding a new ERG won’t cut it, according to creative talent.

The retailer said in a statement that it is pulling some products from stores to protect the safety of its workers.

In light of the ongoing controversy between Bud Light and trans influencer Dylan Mulvaney, brands must decide whether to move forward with Pride plans — or succumb to a vocal minority.