Zenith China hit by departures of key executives

SHANGHAI: ZenithMedia's China operations have taken a hit with the resignations of four key executives, raising concerns over its management of Procter & Gamble's account, which it regained last year.

Zenith Beijing general manager, Quinn Taw, will join MindShare Beijing as managing director. Taw takes over from Eddie Cheng. Zenith Guangzhou senior planning director Lim Siew Ping has joined MindShare in Malaysia.

In Shanghai, Zenith has lost its deputy managing director, Derek Kwok, who is joining an undisclosed media vendor, and its chief financial officer Gilbert Yang. Zenith has yet to find replacements, and according to sources, the vacant roles would initially be filled internally.