Zenith chalks up US$150m in new business across A-P
<p>Zenith Media appears to have put its US$160 million P&G </p><p>China loss firmly behind it, announcing a series of major account wins </p><p>across Asia-Pacific. </p><p><BR><BR> </p><p>Major new appointments include BAT Malaysia, Hyundai Motors in India, </p><p>NCIC telecoms in Taiwan and Hutchison-Priceline in Hong Kong. </p><p><BR><BR> </p><p>Regional wins include Energizer, Invensys, Calvin Klein Cosmetics and </p><p>Credit Suisse First Boston. </p><p><BR><BR> </p><p>The new wins have billings worth about US$150 million and </p><p>Zenith's regional operations director Roland Crouch said the agency was </p><p>on target to post a double-digit rate of growth to around US$2 </p><p>billion. </p><p><BR><BR> </p><p>Mr Crouch said the P&G China loss was regrettable, but pointed out that </p><p>Zenith is still that client's media planning agency. </p><p><BR><BR> </p>