Y&R crowns year of glory at Hall of Fame Awards '05

Y&R was crowned Advertising Agency of the Year at the Singapore Hall of Fame Awards 2005, capping a year that saw the agency defend its SingTel business and scoop new accounts from Singapore Tourism Board (STB), Cisco and the Civil Aviation Authority.

Other big winners on the night included MindShare -- which won Media Agency of the Year -- and DDB, which scooped Campaign of the Year for its UOB 'Dining Privileges -- Forkman' initiative, along with the Advertising Professional of the Year gong for executive creative director Neil Johnson. In addition, Starcom MediaVest scored two wins, for International Print Campaign of the Year and Best International Media Plan of the Year. Y&R Singapore managing director Tanuj Philip put his agency's success down to three factors: increased revenue, a better client portfolio mix and low staff turnover -- 24 per cent below the Singapore average.