DraftFCB Taiwan declined to confirm details of the pitch, but the first campaign is expected to break by year end.
Wei-Li Taiwan selects DraftFCB
TAIPEI - Taiwan-based food company Wei-Li has selected DraftFCB to handle its integrated communications duties, after a competitive three-way pitch with at least two other unnamed local shops.
DraftFCB Taiwan declined to confirm details of the pitch, but the first campaign is expected to break by year end.