WEB BRIEFINGS: New service strives to eliminate spam

<p>A new, free Internet privacy service allows email users to </p><p>subscribe and participate in online discussions and services without </p><p>making themselves vulnerable to junk mail. </p><p><BR><BR> </p><p>Launched by Mailshell, the service gives users the address </p><p>nojunk@mailshell.com to use when signing up for email or Web </p><p>services. </p><p><BR><BR> </p><p>The company then creates a new, private and disposable proxy email </p><p>address called a mail shell, which basically serves to keep a user's </p><p>real address anonymous. </p><p><BR><BR> </p><p>As every email address is unique to each subscription, tracking and </p><p>throttling the source of spam in the future is made easier. </p><p><BR><BR> </p><p>Further, the company said the address could be set to expire </p><p>automatically at a set date. </p><p><BR><BR> </p><p>Mailshell said it would promote the new technology to make it available </p><p>through open-source code. </p><p><BR><BR> </p><p>"Users can unsubscribe easily. Mailshell's advanced filtering technology </p><p>is able to automatically and accurately identify and categorise incoming </p><p>emails. If users do not like what they are receiving, Mailshell will </p><p>stop it instantly and permanently. Users are more organised, have more </p><p>control and are more productive," the company said. </p><p><BR><BR> </p>