CNN News Group has struck a US$30 million advertising deal
with Leisureplanet (www.leisureplanet.com), an international Internet
travel services provider. Under the new deal, Leisureplanet becomes the
exclusive travel services provider for the majority of CNN's Web site
family such as CNNTraveller.com and foreign CNN sites including
CNNenEspanol.com. Spanning three years, the advertising campaign - which
kicks off this year - sees Leisureplanet promoting its branded travel
services including air, car, hotel and leisure packages, across both the
CNN online and on-air network. CNN News Group has, as core to the deal,
bought out a US$20 million equity stake in Leisureplanet
Holdings.