PHD will oversee all aspects of Vodafone’s media business, including digital and search. The appointments extend the media agency’s nine-year relationship with the mobile provider.
Over the course of its partnership, PHD has launched on and offline campaigns for various mobile service as well as the ‘Make the most of now’ brand campaign.
Over the course of its partnership, PHD has launched on and offline campaigns for various mobile service as well as the ‘Make the most of now’ brand campaign.
Vodafone’s general manager of brand and communications Natalie Sutherland said in a release: “The high standard of work from Spark, during its tenure on our business and during the pitch process, made the agency stand out.”
