The scope of work covers creative advertising services and media planning and buying.
VisitBritain’s key objective is to drive traffic to Britain. The Southeast Asian office (based in Singapore) is targeting selected visitor segments in Singapore,Thailand and Malaysia, and is also open to collaborative responses from creative and media agencies within the same holding group or agencies that have existing proven partnerships.
The selected agencies will be asked to work on both VisitBritain driven campaigns as well as partner campaigns to run in the three markets.
VisitBritain searches for regional advertising agencies
SINGAPORE - National tourism agency, VisitBritain, is inviting creative and media agencies to take part in a tender process for a three-year contract covering Singapore, Thailand and Malaysia.
