US$3 billion in Vietnam ad revenue this year? 'Unrealistic', agency heads say

VIETNAM - A recent report by the Advertising Research and Training Institute (ARTI) disclosed that ad revenue in Vietnam was expected to surge to US$3 billion in 2011. However, four heads of advertising agencies in the country warn that Vietnam has to weather its current economic problems before serious growth can occur.

by Rhandell Rubio

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Register now

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features

Join now