Javellana, who is also a high-profile blogger within the Asia-Pacific technology industry, will report to Venus Navalta, MD of Universal McCann Philippines and work with the agency’s regional digital team, led by Adrian Toy, to spearhead digital communication growth.
The movers and shakers of the digital world must be ready to take advantage of the new technologies and internet-evolutions taking place said Javellana.
In everything from social media and Web 2.0 to the more technical aspects of the internet and its growing landscape, marketing must adapt and adjust constantly for brands to be noticed by consumers.
Iggy’s arrival boosts our insights, resources and energy levels in digital communications substantially, added Navalta. He’s a leader in all aspects of the digital industry.
Universal Philippines hires new digital head
MANILA - Universal McCann Philippines has hired Yehey! Corporation's head of business development, Ignatius Javellana (pictured) as its digital director.
