The event will be open to everyone in the exhibition
industry.
Hosted by the Hong Kong Convention and Exhibition Centre, the seminar will discuss key
industry topics.
A team of ten top-level presenters from around
the world will place their emphasis on practical content and make use of case
studies from fairs that they are running.
The focus of the presentations will be on two key
themes, 'The Key Role of Visitors' and 'Innovative
IT Solutions for Your Exhibition Business'.
Presentations will range from new techniques for
developing exciting visitor promotion campaigns,
to value-added loyalty programmes and also
the potential benefits of data mining.
One major session will be devoted to 'The 365-
day trade fair: How can technology keep your
exhibition alive throughout the year?'
UFI has experienced a strong surge in membership
from the Asia-Pacific region in recent years,
which led the association to open its regional office
in Hong Kong in 2004.
Building on this momentum, UFI will hold the 73rd UFI Congress in Beijing, from November 11 to 13, 2006.
The UFI 2006 UFI Asia Pacific Seminar will be
open to UFI members and non-members.
Additional seminar information will be available
shortly on the UFI website at www.ufi.org
UFI prepares major Hong Kong seminar
HONG KONG UFI, the Global Association of the Exhibition Industry, is planning an UFI Asia/ Pacific Open Seminar in Hong Kong from February 21 to 22, 2006.
