The UBS Core-Satellite offer enables long-term wealth-building, while taking advantage of short-term investment opportunities. With intense competition from other European and American private banks, as well as local and regional counterparts, local boutique creative shop Orijen created an integrated campaign, including prints ads, online, and brochures.
"The UBS Core-Satellite benefits are stability, opportunity and flexibility. We reflected this with a dramatic visual of an athletic performance, which is quite unusual for a low-key Swiss client," said Julia Brown, CD and partner, Orijen.
Media was handled by Starcom Hong Kong. Publicis is UBS' agency-of-record.
