TTI unveils revamped site

HONG KONG - Home improvement and construction product brand TTI has launched a revamped website at www.ttigroup.com, created by Fluid Design + Marketing, which has worked on the account for nearly three years.

TTI Brands include Milwaukee, AEG, Ryobi, Stiletto, Homelite, Hoover and Dirt Devil. They compete with brands such as Black & Decker and Bosch.

"This site was a real challenge, as the client has lots of brands. We had to be mindful of giving equal exposure for the brands, and the simple mass of information to get across to the users, not to mention the daily need to update nearly all areas of the website,” said Simon Squibb, MD of Fluid Design + Marketing.

| digital