TSLA lands Transitions Lenses brief

HONG KONG - Transitions Lenses has appointed Singapore-based boutique, The Secret Little Agency, to handle advertising duties for its upcoming launch in Hong Kong.

TSLA has handled the account in Singapore since 2005, when it won the brief from Saatchi & Saatchi. An integrated campaign covering above-the-line, below-the-line and ambient advertising will kick off in Hong Kong this June.