TOP TEN TV RECALL
<p>HONG KONG
</p><p>1) VITASOY: client, Vitasoy; agency: Saatchi & Saatchi.
</p><p>2) McDONALD'S: client, McDonald's; agency, DDB.
</p><p>3) YAKULT: client, Yakult; agency: Dentsu, Young & Rubicam.
</p><p>4) COCA-COLA: client, Coca-Cola; agency, D'Arcy.
</p><p>5) CTI IDD (Superman): client, CTI; agency, Grey.
</p><p>6) SUNDAY (Mobile Phone Network): client, Sunday Telecoms; agency, BBDO.
</p><p>7) HUTCHISON (Mobile Phone Network): client, Hutchison; agency, O&M.
</p><p>8) PROPERTY STREET: client, Property Street; agency, Grey.
</p><p>9) LUCOZADE (Bruce Lee): client, Lucozade; agency, O&M.
</p><p>10) LEONSTAREASTNET.COM: client, leonstareast-net.com; agency, Lowe &
</p><p>Partners/ Live.
</p><p>10) SUNDAY NET: client, Sunday net, agency, BBDO.
</p><p>Data on TV ads scoring the highest recall among consumers polled was
</p><p>collected by MARKET BEHAVIOUR (Hong Kong) LTD, on behalf of MEDIA.</Paragraph>
</p><p><Paragraph formatting="linear">(May 15-26, 2000).
</p><p><BR><BR>
</p>
by
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06/09/2000
HONG KONG
1) VITASOY: client, Vitasoy; agency: Saatchi & Saatchi.
2) McDONALD'S: client, McDonald's; agency, DDB.
3) YAKULT: client, Yakult; agency: Dentsu, Young & Rubicam.
4) COCA-COLA: client, Coca-Cola; agency, D'Arcy.
5) CTI IDD (Superman): client, CTI; agency, Grey.
6) SUNDAY (Mobile Phone Network): client, Sunday Telecoms; agency, BBDO.
7) HUTCHISON (Mobile Phone Network): client, Hutchison; agency, O&M.
8) PROPERTY STREET: client, Property Street; agency, Grey.
9) LUCOZADE (Bruce Lee): client, Lucozade; agency, O&M.
10) LEONSTAREASTNET.COM: client, leonstareast-net.com; agency, Lowe &
Partners/ Live.
10) SUNDAY NET: client, Sunday net, agency, BBDO.
Data on TV ads scoring the highest recall among consumers polled was
collected by MARKET BEHAVIOUR (Hong Kong) LTD, on behalf of MEDIA.
(May 15-26, 2000).
